Bring them in
Paid campaigns, run on your own ad account, putting your work in front of people planning a project in your area. Photographs of jobs you have actually finished, not stock images of someone else's kitchen.
Your campaigns learn from what happens next. When an enquiry turns into a booked visit, that result feeds back into the targeting, so it stops finding you time wasters and starts finding you more of the people who booked.
Illustrative campaign layout. The photography is your own work.